How to Create an Effective Facebook Ad Retargeting Funnel

How to Create an Effective Facebook Ad Retargeting Funnel

Want to improve your Facebook retargeting campaigns? Wondering how to build a Facebook ad funnel that saves you time and effort? In this article, you’ll discover how to build a Facebook ad funnel that retargets users with multiple ads over a substantial time period. About Facebook Retargeting

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How This Coffee Startup Rocketed to National Retail Within a Few Months of Its Launch

Alpine Start landed in sports retailer REI when it was still selling its instant coffee out of plastic baggies. Source: Entreprneur How This Coffee Startup Rocketed to National Retail Within a Few Months of Its Launch

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Facebook bans Myanmar military accounts for ‘enabling human rights abuses’

Facebook is cracking down on the military leadership in Myanmar, the Southeast Asian country where the social network has been identified as a factor contributing to ethnic tension and violence. The U.S. company said today that it removed accounts belonging to Senior General Min Aung Hlaing, who is commander-in-chief

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How to Retarget Messenger Bot Subscribers With Facebook Ads

How to Retarget Messenger Bot Subscribers With Facebook Ads

Do you have a Facebook Messenger bot? Have you thought about retargeting your bot subscribers with Facebook ads? In this article, you’ll learn how to create custom and lookalike bot audiences for Facebook ad targeting. Why Retarget Messenger Bot Subscribers? There is no warmer audience than a

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For IGTV, Instagram needs slow to mean steady

Instagram has never truly failed at anything, but judging by modest initial view counts, IGTV could get stuck with a reputation as an abandoned theater if the company isn’t careful. It’s no flop, but the long-form video hub certainly isn’t an instant hit like Instagram Stories. Two

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Twitter API Changes and LinkedIn Groups Relaunching

Twitter API Changes and LinkedIn Groups Relaunching

Welcome to this week’s edition of the Social Media Marketing Talk Show, a news show for marketers who want to stay on the leading edge of social media. On this week’s Social Media Marketing Talk Show, we explore Twitter API changes and LinkedIn Groups relaunching. Our special

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Facebook and Microsoft briefed state officials on election security efforts today

So much for summer Fridays. Yesterday, BuzzFeed reported that a dozen tech companies, including Facebook, Google, Microsoft and Snapchat, would meet at Twitter headquarters on Friday to discuss election security. For two of them, that wasn’t the only meeting in the books. In what appears to be

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A majority of U.S. teens are taking steps to limit smartphone and social media use

It’s not just parents who are worrying about their children’s device usage. According to a new study released by Pew Research Center this week, U.S. teens are now taking steps to limit themselves from overuse of their phone and its addictive apps, like social media. A majority,

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