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5 Facebook Ad Mistakes That Could Be Hurting You

5 Facebook Ad Mistakes That Could Be Hurting You

Are your Facebook ads underperforming? Are you unsure how to get your ads to work better? In this article, you’ll discover five issues that impact Facebook ad performance and how to fix them. #1: You’re Bidding Against Yourself The way Facebook ads work is that you’re in

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Facebook says it will invest $300M in local news

Facebook plans to make a significant investment in local news over the next three years, with $300 million going to a variety of initiatives and organizations. The company has had a rocky relationship with news publishers recently. While it’s funded programming from partners like CNN and Fox

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TikTok is giving China a video chat alternative to WeChat

ByteDance, the world’s most-valued startup, just launched a new social media product under its Douyin brand in what many people see as a serious attempt to challenge WeChat. Tencent has long dominated China’s social networking space with WeChat and QQ. WeChat claims to have one billion monthly active

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Turns out the science saying screen time is bad isn’t science

Turns out the science saying screen time is bad isn’t science

A new study is making waves in the worlds of tech and psychology by questioning the basis of thousands of papers and analyses with conflicting conclusions on the effect of screen time on well-being. The researchers claim is that the science doesn’t agree because it’s bad science.

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More investors are betting on virtual influencers like Lil Miquela

More investors are betting on virtual influencers like Lil Miquela

Brud, the company behind the virtual celebrity Lil Miquela, is now worth at least $125 million thanks to a new round of financing the company is currently closing. Meanwhile, new venture-backed companies like the superstealthy Shadows, SuperPlastic and Toonstar are all developing virtual characters that will launch

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Facebook adds the option to share events to Stories, message friends ‘interested’ in going

Facebook wants to make it easier for users to share events and coordinate with friends before an event starts. The company this morning said it will test a new feature that lets users share to their Story those events they’re interested in attending, then make plans to

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How to Create Compelling Instagram Stories: 5 Apps for Marketers

How to Create Compelling Instagram Stories: 5 Apps for Marketers

Do you want to create stronger Instagram story content? Looking for tools to help enhance and edit your stories? In this article, you’ll find five Instagram Stories apps for creating an attractive and engaging story. #1: A Color Story Using eye-catching visuals in your Instagram stories helps

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A first look at Twitter’s new beta app and its bid to remain ‘valuable and relevant’

Twitter has made a name for itself, at its most basic level, as a platform that gives everyone who uses it a voice. But as it has grown, that unique selling point has set Twitter up for as many challenges — harassment, confusing way to manage conversations

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Social Media Best Practices for 2019: Insights and Research From Industry Leaders

Social Media Best Practices for 2019: Insights and Research From Industry Leaders

Welcome to this week’s edition of the Social Media Marketing Talk Show, a news show for marketers who want to stay on the leading edge of social media. On this week’s Social Media Marketing Talk Show, we explore insights and research to reveal best practices for Facebook,

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