Welcome to this week’s edition of the Social Media Marketing Talk Show, a news show for marketers who want to stay on the leading edge of social media. On this week’s Social Media Marketing Talk Show, we explore an update of TikTok’s self-serve ad platform, how businesses
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Two years after Vine’s co-founder Dom Hofmann announced he was building a successor to the short-form video app, today Byte makes its debut on iOS and Android. Byte lets you shoot or upload and then share six-second videos. The tiny time limit necessitates no-filler content that’s denser
[read_more text="Read more" title="Read more" url="https://www.carolynclarkdfw.com/vine-reboot-byte-officially-launches/" align="left"]Italy’s Competition and Markets Authority has launched proceedings against Facebook for failing to fully inform users about the commercial uses it makes of their data. At the same time, a German court has today upheld a consumer group’s right to challenge the tech giant over data and
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Want to improve the return on investment (ROI) of your social media marketing? Are you measuring the right things? To explore everything you need to know about measuring ROI, I interview Christopher Penn on the Social Media Marketing Podcast. Christopher is the chief data scientist at Trust
[read_more text="Read more" title="Read more" url="https://www.carolynclarkdfw.com/social-media-roi-how-to-measure-your-social-marketing/" align="left"]Founder Andreas Kröpfl has spent almost a decade hard-grafting in the b2b unified communications space, building a videoconferencing business with a patented single-stream system and a claim of no ‘drop-offs’ thanks to “unique low-bandwidth technology”. His Austria-based startup’s current web-based videoconferencing system, eyeson (née Visocon), which launched
[read_more text="Read more" title="Read more" url="https://www.carolynclarkdfw.com/meet-the-b2b-videoconferencing-startup-thats-gone-crazy-for-online-dating/" align="left"]Wikipedia has surpassed a notable milestone today: The English version of the world’s largest online encyclopedia now has more than six million articles. The feat, which comes roughly 19 years after the website was founded, is a testament of “what humans can do together,” said Ryan Merkley,
[read_more text="Read more" title="Read more" url="https://www.carolynclarkdfw.com/wikipedia-now-has-more-than-6-million-articles-in-english/" align="left"]Snapchat and NBC Olympics are again teaming up to produce customized Olympics content for users in the U.S. — this time, for the 2020 Tokyo Olympics this summer. The companies had previously worked together during the Rio 2016 and PyeongChang 2018 Olympics. The PyeongChang Olympic Winter Games
[read_more text="Read more" title="Read more" url="https://www.carolynclarkdfw.com/nbc-partners-with-snapchat-on-four-daily-shows-for-2020-tokyo-olympics/" align="left"]Time is supposed to make technology better. The idea is simple: With more time, humans make newer, better technology and our lives improve. Except for when the opposite happens. Google is a good example of this. I’ve been harping on the matter for a while now. Google
[read_more text="Read more" title="Read more" url="https://www.carolynclarkdfw.com/some-tech-i-loved-is-getting-worse-and-im-mad/" align="left"]Twitter is pouring a little more fuel on the messaging fire. It has added a heart+ button to its direct messaging interface, which lets users shortcut to a pop-up menu of seven emoji reactions so they can quickly express how they’re feeling about a missive. Emoji reactions
[read_more text="Read more" title="Read more" url="https://www.carolynclarkdfw.com/twitter-dms-now-have-emoji-reactions/" align="left"]It may feel awkward at first, but it could also lead to the essential connections you’ve been lacking. Source: Entreprneur Why LinkedIn Direct Messaging Is Your Best New Sales Tool
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