By the summer of 2016, Marie Outtier had spent eight years as a consultant advising media agencies and martech companies on marketing growth strategy. Pierre-Jean “PJ” Camillieri started as a music software engineer before joining one of Apple’s consumer electronics divisions. Inspired by Siri, he left to
Read more →Facebook is today rolling out a tool that will allow users in the U.S. and Canada to export their Facebook photos and videos to Google Photos. This data portability tool was first introduced in Ireland in December, and has since been made available to other international markets.
Read more →Despite traffic for many online properties being at an all-time high, advertising has fallen off a cliff because of the downturn in consumer activity outside the home and the wider economic pressures resulting from the COVID-19 pandemic. And today, Twitter reported quarterly earnings that bore this trend out.
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Researchers at NYU have identified hundreds of groups of Instagram users, some with thousands of members, that systematically exchange likes and comments in order to game the service’s algorithms and boost visibility. In the process, they also trained machine learning agents to identify whether a post has
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The quarantine lockdown is driving a record number of users to Facebook’s products. On a conference call, CEO Mark Zuckerberg disclosed a number of new metrics highlighting a significant bump in Facebook usage during the broader quarantine lockdown. In the past month, more than 3 billion internet
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TikTok, the widely popular video sharing app developed by one of the world’s most valued startups (ByteDance), continues to grow rapidly despite suspicion from the U.S. as more people look for ways to keep themselves entertained amid the coronavirus pandemic. The global app and its Chinese version,
Read more →The coronavirus pandemic is significantly slowing the growth of Facebook’s ads business, but investors seem pleased with the company’s performance in Q1 after Facebook released its earnings report Wednesday. The company beat Wall Street expectations on revenues, sharing that they had made $17.74 billion while falling short
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Twitter is making it possible for developers and researchers to study the public conversation around COVID-19 in real time with an update to its API platform. The company is introducing a new COVID-19 stream endpoint to those participating in Twitter Developer Labs — a program that offers
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Thinking of diving into Facebook ads? Wondering what the common pitfalls are? In this article, you’ll discover three important considerations when starting your first Facebook ad campaign. #1: Commit to a Facebook Funnel Implementation All successful marketing starts with a clear strategy and Facebook advertising is no
Read more →Graduation goes virtual, more details emerge about the U.K.’s contact tracing app and Shopify launches a mobile commerce app. Here’s your Daily Crunch for April 28, 2020. 1. Facebook will stream a virtual graduation ceremony featuring Oprah and Miley Cyrus Here’s some consolation for the Class of
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