A study carried out by academics at Oxford University to investigate how junk news is being shared on social media in Europe ahead of regional elections this month has found individual stories shared on Facebook’s platform can still hugely outperform the most important and professionally produced news
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Do you want more tools to connect with your audience on Instagram? Have you heard about Instagram creator accounts? In this article, you’ll learn how switching to an Instagram creator account can help you better achieve your Instagram marketing goals. What Is an Instagram Creator Account? When
Read more →Snap has another appointment in the apt saga of its ephemeral CFOs. Four months after losing its CFO Tim Stone following a reported “personality clash” between Stone and CEO Evan Spiegel, Snap has promoted its VP of Finance Derek Andersen to the role, the company said Monday.
Read more →Maisie Williams’ time on Game of Thrones may have come to an end, but her talent discovery app Daisie is just getting started. Co-founded by film producer Dom Santry, Daisie aims to make it easier for creators to showcase their work, discover projects and collaborate with one
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It’s a bit strange to hear that the world’s leading social network is pursuing research in robotics rather than, say, making search useful, but Facebook is a big organization with many competing priorities. And while these robots aren’t directly going to affect your Facebook experience, what the
Read more →Instagram conquered Stories, but it’s losing the battle for the next video formats. TikTok is blowing up with an algorithmically suggested vertical one-at-a-time feed featuring videos of users remixing each other’s clips. Snapchat Discover’s 2 x infinity grid has grown into a canvas for multi-media magazines, themed
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Have you noticed a change in Facebook ad relevance scores? Wondering what the three new Facebook ad relevance diagnostics tell you? In this article, you’ll learn how to use Facebook ad relevance diagnostics to improve your advertising campaigns. What Changed With Facebook Ad Relevance Metrics? Facebook’s relevance
Read more →In WeChat -dominated China, there’s no shortage of challengers out there claiming to create an alternative social experience. The latest creation comes from ByteDance, the world’s most valuable startup and the operator behind TikTok, the video app that has consistently topped the iOS App Store over the
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Welcome to this week’s edition of the Social Media Marketing Talk Show, a news show for marketers who want to stay on the leading edge of social media. On today’s show, we explore the ramifications of Facebook’s upcoming Clear History tool and Instagram expanding Stories into the
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Wondering how to use IGTV (Instagram TV) for marketing? Looking for a successful use case? To explore IGTV and how it can help your business, I interview Jasmine Star. Jasmine is an Instagram expert, professional photographer, and business strategist. She’s the founder of Insta 180, an online
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