Instagram Stories has 100 million daily active users after just 2 months

 Instagram Stories is benefitting from the large active user base Instagram itself enjoys, and now has 100 million daily active viewers. That’s two-thirds of the daily active user population for Snapchat, which reported 150 million global active users across its entire platform in late September. Even with

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Animoto gives businesses an easy way to create social videos

 Animoto is launching a new product for businesses that want to post their own marketing videos for Facebook and other social networks — but don’t necessarily have the team or the skills needed to create something slick. The company already offers products that automatically assemble your photos and

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How to Track the Return on Social Media Traffic

How to Track the Return on Social Media Traffic

Do you track your social media marketing results? Wondering how to make more sense of ROI? By tracking micro-conversions and attribution, you can connect a dollar value to your social media marketing efforts. In this article, you’ll discover how to track the return on social media clicks.

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LinkedIn will now let you discreetly signal when you’re looking for a job

 One of the hallmarks of any social network is how it pushes people to share their experiences with others, but increasingly we’ve seen a lot of moves by social platforms to give people the option to remain very private, if they choose. One of the latest moves

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A few charts that sum up Jack Dorsey’s first year as Twitter CEO

 Happy Twitter-versary (for the nth time around), Jack Dorsey. Things haven’t been going well, it seems, but there’s light at the end of the tunnel — Twitter may be acquired by someone somewhere in the tech (or entertainment) industry, perhaps. To be perfectly fair, the company Dorsey

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Twitter study says that responding to tweets pays off for businesses

 It’s a classic Twitter conversation: Someone complains about a bad experience with a company, then the business responds, promising to make things better. But is that actually an effective use of the company’s time? It is, according to a new study conducted by Twitter in collaboration with

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Shots Studios rebrands from selfie app to social star video factory

 Twitter once tried to buy Shots for $150 million to score its 3 million rabid teen users, a source tells TechCrunch. But the Justin Bieber-funded selfie app developer dreamed of a different destiny, where it would become the “Saturday Night Live” of the mobile generation. The Shots app grew

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8 Blogger Tools to Help Promote Your Content

8 Blogger Tools to Help Promote Your Content

Do you want more exposure for your blog? Looking for tools to increase visibility for the content you publish? In this article, you’ll discover eight tools to help you reach a wider audience with your blog content. Step 1: Use External Tools to Promote Your Content If

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How to encrypt your Facebook Messages

 All 1 billion Facebook Messenger users can now encrypt their messages so that governments, hackers, and even Facebook itself can’t read them. Facebook announced its “Secret” messages feature back in July. Now it’s fully rolled out, but still a bit tricky to use. Messenger threads aren’t Secret

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Pinterest lagged behind leaked revenue projections in 2015

 Today, Pinterest announced that it has hired its first chief financial officer from Twitter, Todd Morgenfeld. However, there’s a more interesting footnote that’s reported in The Wall Street Journal’s story about the hire: Pinterest generated roughly $100 million in revenue last year, according to the report. You may recall

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