How to Analyze Instagram Stories Ads

How to Analyze Instagram Stories Ads

Do you know whether your Instagram Stories ads are working? Wondering which ad performance metrics to track and where to find the data? In this article, you’ll discover how to analyze Instagram Stories ads data so you can find out what’s working and what isn’t. To learn

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Facebook expands Instagram Reels to India amid TikTok ban

As scores of startups look to cash in on the video content void that ban on TikTok and other Chinese apps has created in India, a big challenger is ready to try its hand. Instagram said on Wednesday it is rolling out Reels — a feature that

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Blavity has a big opportunity with Black millennials, despite struggling to fit the VC formula

Black Lives Matter may be the largest movement in U.S. history, according to four different polls cited recently by the New York Times that suggest anywhere from 15 million to 26 million people in the U.S. have participated in demonstrations over the death of George Floyd and

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Facebook boycott leaders ‘disappointed’ after meeting with Zuckerberg, Sandberg

What began as a relatively small effort by activist organizations to hold Facebook accountable for perceived policy failings has snowballed into a mass corporate backlash — and a rare moment of discomfort for a company that enjoys its status as one of tech’s untouchable giants. As the

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Decrypted: Police hack criminal phone network; Randori raises $20M Series A

Last week was, for most Americans, a four-day work week. But a lot still happened in the security world. The U.S. government’s cybersecurity agencies warned of two critical vulnerabilities — one in Palo Alto’s networking tech and the other in F5’s gear — that foreign, nation state-backed

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How to Choose the Right LinkedIn Ads Objective

How to Choose the Right LinkedIn Ads Objective

Do you know which objective to choose for your LinkedIn ad campaigns? Wondering which objectives deliver the most cost-effective results? In this article, you’ll discover how to use five LinkedIn ads objectives. Learn which objective will give you the results you’re after, find tips for getting the

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TikTok faces ban in the US; pulls out of Hong Kong

The world’s most popular short video app continues to be in the crosshairs of politicians globally. On Monday night, Secretary of State Mike Pompeo told Fox News that the United States is “certainly looking at” banning TikTok over concerns that it could be used by the Beijing

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How to Create Effective Facebook Lead Ads: Step-by-Step Tutorial

How to Create Effective Facebook Lead Ads: Step-by-Step Tutorial

Want to collect more leads using Facebook? Have you considered using the platform’s built-in lead form feature? In this article you’ll learn, step-by-step, how to set up effective Facebook lead ads. You’ll discover which lead gen form options to use, how to add custom questions and fields

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Using Instagram Stories During a Launch: Promotional Strategy

Using Instagram Stories During a Launch: Promotional Strategy

Looking for creative ways to use Instagram Stories during a launch? Wish you did more with Stories? To explore how to use Instagram Stories during a launch, I interview Alex Beadon on the Social Media Marketing Podcast. Alex is an Instagram Stories expert who specializes in helping

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How to Encourage Employees to Share Your LinkedIn Content: 4 Tips

How to Encourage Employees to Share Your LinkedIn Content: 4 Tips

Need more visibility on LinkedIn? Wondering how to get employees involved with your LinkedIn content strategy? In this article, you’ll discover four ways to help your employees share more company content with their personal networks on LinkedIn. Why Encourage Employees to Share Company Content on Your LinkedIn

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