Snapchat paves way to IPO with Ads API and inserts between stories

Snapchat Ads Snapchat is ready to make the big bucks that could let it go public thanks to a slew of important updates to its ads offering. They’ll give advertisers the spotlight, buying flexibility, return on investment opportunities and measurement to throw huge budgets at Snapchat’s 150 million daily users. Snapchat’s big ads announcements Snap Ads Between Stories – There will… Read More
Source: Tech Crunch Social

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